I'm trying to build my online business, like many, many other people in these dark times, so I spend a good amount of time on Twitter. Here's something I've noticed and I bet you have too.
There's an awful, awful lot of advice in my Twitter stream. How to set up your business how to connect with customers, how to build your website, how to brand yourself, ten must dos, seven don'ts. Twenty great tools to help you do this, that or the other.
In fact, if some magical filter erased all the how-to posts from my twitter stream it would be a pretty darned lonely place, instead of being just a very boring place.
Hell, even I've written a how-to post or two, and i don't even like them!
But all this advice got me thinking.
1. How much advice can there be? Most of it HAS to be bad, conflicting and repetitive.
2. Either the torrent of advice keeps on coming because nobody's taking it.
3. Or because it's just not that good and people keep searching for more.
4. Or because there's so much of it, it's impossible to sort through.
5. Or all of the above.
6. The best advisor you have is totally offline. It's called your gut.
7. A flood of advice can leave you unsure. Get stuck in. See what works.
8. Trial and error beats advice every time. Get stuck in. See what works.
9. If you need THAT much advice, maybe you're in the wrong business.
10.If advice on the internet IS marketing, how good can it really be?
11. If this post really had eleven tips, it would get way less traffic.
The Tagline Machine Technician.
Some people call me the Wizard. But the plain truth is this, without me the whole machine thingie wouldn't work.
